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Newcastle United have announced another new sponsor partnership as the club continue to grow their commercial links.

United have struck a lucrative deal with with Visa and barq - a leading Saudi financial institution, aimed at accelerating brand engagement and adoption across Saudi Arabia.

Commenting on the partnership, Peter Silverstone, Chief Commercial Officer at United, said: "Partnering with Visa is a testament to the growing appeal of working with Newcastle United. We are incredibly excited to partner with such an iconic brand to bring multiple experiences to our passionate fanbase in Saudi Arabia.

"The wider Middle East region has seen digital growth and engagement exceed 20% year-on-year for the past two seasons. This partnership underlines our commitment to engaging with supporters globally and reflects Visa’s world-class expertise in delivering exceptional experiences for its customers."

Saad Almuhanna – Deputy CEO & Co-Founder at barq added: “We are delighted to partner with Newcastle United and support its future ambitions, noting its massive fan base and the strong emotional bond it shares with its supporters.

"barq will work to strengthen the...

Continue Reading: Newcastle strike new sponsor deal as Peter Silverstone speaks out

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