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Tottenham Hotspur and AIA Group Limited have confirmed an extension of their long-standing partnership, one of the Premier League’s most enduring commercial relationships. According to the club’s official statement, AIA will remain Tottenham’s front-of-shirt sponsor until the end of the 2026/27 season, after which it will transition into the role of Global Training Partner from July 2027 through to June 2032.

Harry Kane overseeing a youth Training Programme VIA NATIONTHAILAND

According to Football.London, one of the partnership’s standout achievements has been its social impact. To date, over 175,000 young people across Asia have participated in AIA football clinics led by Tottenham coaches. These initiatives have helped nurture grassroots talent and promote healthy lifestyles across the continent.

In 2022, AIA launched the AIA One Billion (AOB) initiative, an ambitious campaign to engage one billion people by 2030 to live Healthier, Longer, Better Lives. The programme has already reached over half a billion individuals, with Spurs’ involvement integral to that success.

AIA’s Group Chief Marketing Officer, Stuart A. Spencer, explained that the renewed partnership reflects both organisations’ shared belief in the power of sport to encourage healthier living and self-development.

“The evolution of our partnership reflects our shared belief in the power of sport...

Continue Reading: New era beckons as Tottenham Hotspur extend off-field partnership until 2027

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